|
To our customers, KTM dealers and their employees are the face to our customer. They personify our values and culture in the communities where they do business. KTM’s vision is to become the leading PowerSports brand, and this can only be done with strong KTM partners who are equally "READY TO RACE."
"Ready to race" means understanding and living the riding experience. Share these experiences with our customers and anybody who’s interested. When it comes to selling, marketing and servicing a KTM, you can count on us to provide you with both the right products and the right tools to be successful.
|
|
|
 | 1953 | Start of industrial production of motorcycles: Company name „Kronreif, Trunkenpolz, Mattighofen“
| | 1955 | First engagement in road racing
| | 1970 | In-house production of engines starts.
| | 1974 | KTM had 42 different models.
| | 1991 | Bankruptcy – the lines of business „Motorrad-, Fahrrad-, Kühler- and Werkzeugbau“ were split up
| | 1992 | Restart as “KTM Sportmotorcycle AG“
| | 1998 | Opening of the new Factory in Mattighofen
| | 2003 | Launch of the 950 Adventure - KTM´s first twincylinder Motorcycle
| | 2004 | Launch of the 990 Super Duke, the first KTMStreet Motorcycle with a V2-Motor
| | 2005 | Launch of the 950 Supermoto
| | 2006 | Launch of the 950 Super Enduro R
| | 2007 | Launch of the new LC4-generation with 690 SM |
| 90,306 sold motorcycles
| | € 566.1m sales revenues
| | 5 % Investment in Research & Development |
| MX3 Motocross World Champion 2006
| | MX2 Motocross Vice-World Champion 2007
| | E1, E2, E3 und Overall Enduro-World Champion
| | Seventh Win in a row at the Dakar Rally
| | Supermoto S1-World Champion
| | Six Days I.S.D.E. winner 2006
| | Vice-World Champion road racing GP 125 2006 |
| To build motorcycles derived from or near to motorsports
| | To maintain high innovation rate / Design
| | To cover new niches
| | To become active in the sportive street segment
| | To establish a foot in the ATV market
| | Steady growth and qualitative improvement of the dealer network
| | Expansion of Related Products
| | Motorsports as a key marketing tool
| | Creation of high brand loyalty (KTM Festival, Adventure Tours, KTM Racing series, KTM-Family events)
| | Recognizing new market trends by being as close to the customers as possible
| | Maintain an efficient organizational structure
| | Strenghten its integrated, corporate-wide planning processes
| | Deepen its integrated IT system across the KTM group
| | Further encourage controlled information flow between KTM and the dealer network |
|
|
|
